Brawny Paper Towels Presents #StrengthHasNoGender Ads

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Brawny Paper Towels is honoring the strength of women during Women’s History Month by creating video ads that showcase powerful women—each of who is making a difference in her own way.

The “#StrengthHasNoGender” campaign boasts compelling interviews with CEO and president of Alvarado Construction Linda Alvarado; WNBA player Swin Cash; firefighter Maureen Stoecklein; and dean and president of the Morehouse School of Medicine Dr. Valerie Montgomery Rice. The brand chose these women because they are shining stars in male-dominated fields.

Replacing the traditional image of the Brawny man the woman are dressed in the traditional red and black Brawny Man flannel shirts.

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